In a recent customer survey organised by the DtGV, the Deutsche Gesellschaft für Verbraucherstudien mbH (DtGV), Comfort Hotels took first place in the “Budget Hotel Chains” category, beating four other hotel chains in Germany.
In addition to the overall victory for Best Budget Hotel Chain, Comfort Hotels came first in five out of seven sub-categories; In Comfort, Value For Money, Hotel Atmosphere, BreakfastAnd Customer Trust, Comfort Hotels took also won the accolade or 1st place.
“This top position in the budget sector bears testimony to how successfully the Comfort brand has developed”, says Georg Schlegel, Managing Director of Choice Hotels Central Europe, happily. “The reorientation in Germany involving product and location quality, as well as guest satisfaction, has clearly paid off thanks to our dedicated franchisees. I am absolutely delighted that, not just the technological mega-trends, but also the human qualities of our professional hosts are still crucial factors for success.”
In Europe, over 100 properties operate under the Comfort brand
Independent research institution examines five providers
Between June and September 2019, the Deutsche Gesellschaft für Verbraucherstudien mbH analysed a total of 859 company ratings from five hotel providers, evaluating 767 interview responses across 28 criteria.
These were grouped into the seven categories of Service, Comfort, Value For Money, Hotel Atmosphere, Breakfast, Business Customer Friendliness, and Customer Trust.
Further information about the Deutsche Gesellschaft für Verbraucherstudien mbH: www.dtgv.de
Further results and information about the survey: www.dtgv.de/surveys/kundenbefragung-deutschlands-beste-budget-hotelketten/
About Choice Hotels
Choice Hotels International, Inc. (NYSE: CHH) is one of the world's largest lodging companies. With more than 7,000 hotels franchised in more than 40 countries and territories, Choice Hotels International represents more than 570,000 rooms around the globe. As of March 1, 2018, there are more than 900 hotels in our development pipeline. Our company's Ascend Hotel Collection™, Cambria™ hotels & suites, Comfort Inn™, Comfort Suites™, Sleep Inn™, Quality™, Clarion™, MainStay Suites™, Suburban Extended Stay Hotel™, Econo Lodge™, Rodeway Inn™, and Vacation Rentals by Choice Hotels™ brands provide a spectrum of lodging choices to meet guests' needs. With more than 42 million members and counting, our Choice Privileges™ rewards programme enhances every trip a guest takes, with benefits ranging from instant, every day rewards to exceptional experiences, starting right when they join. All hotels and vacation rentals are independently owned and operated. Visit us at www.ChoiceHotels.com for more information.